British brands new look
New Look is a popular British fashion brand that was founded in 1969. Here are some interesting facts about the brand:
History: New Look was founded by Tom Hunter, a Scottish entrepreneur, in 1969. The first store opened in Taunton, Somerset, England. The brand quickly gained popularity for its affordable and trendy clothing.
Growth: New Look expanded rapidly across the UK, and by the 1980s, it had over 100 stores. In the 1990s, the brand went international, opening stores in Europe, Asia, and the Middle East.
Design: New Look is known for its fashion-forward designs, which cater to a young and fashion-conscious audience. The brand offers a wide range of clothing, shoes, and accessories for women, men, and children.
Brands: New Look operates several sub-brands, including:
- New Look: The main brand, offering affordable and trendy clothing.
- New Look Petite: A range of clothing designed specifically for petite women.
- New Look Tall: A range of clothing designed specifically for tall women.
- New Look Maternity: A range of clothing designed specifically for pregnant women.
- New Look Kids: A range of clothing and accessories for children.
Awards: New Look has won several awards, including "Best High Street Fashion Retailer" at the 2013 British Fashion Awards and "Best Fashion Retailer" at the 2015 Retail Week Awards.
Online presence: New Look has a strong online presence, with a website and social media channels that offer customers the ability to shop online and stay up-to-date with the latest fashion trends.
Challenges: Like many high street retailers, New Look has faced challenges in recent years, including increased competition from online retailers and changing consumer behavior. In 2019, the brand underwent a major restructuring, which included closing over 60 stores and reducing its workforce.
Current status: Despite the challenges, New Look remains a popular and well-known British fashion brand, with over 600 stores across the UK and internationally. The brand continues to evolve and adapt to changing consumer trends, with a focus on digital innovation and sustainability.