Brand new conference 2019

You're referring to the Brand New Conference 2019!

The Brand New Conference is an annual event that brings together designers, creatives, and industry experts to share their insights, experiences, and perspectives on branding, design, and innovation. The conference is organized by UnderConsideration, a design firm and online publication that focuses on branding, design, and visual culture.

Here are some highlights from the Brand New Conference 2019:

Speakers:

  1. Jessica Walsh - Partner at Sagmeister & Walsh, a renowned design firm.
  2. Stefan Sagmeister - Founder of Sagmeister & Walsh, a legendary designer and typographer.
  3. Jessica Hische - Lettering artist, illustrator, and author.
  4. Michael Bierut - Partner at Pentagram, a leading design firm.
  5. Paula Scher - Partner at Pentagram, a renowned graphic designer and artist.
  6. Eric Hu - Designer and founder of Eric Hu Design.
  7. Jessica Svendsen - Designer and founder of Jessica Svendsen Design.
  8. Brian Collins - Founder of Collins, a design and innovation consultancy.

Topics:

  1. The Future of Branding: Trends, Challenges, and Opportunities.
  2. Designing for Social Impact: How Design Can Drive Positive Change.
  3. The Power of Storytelling in Branding: How to Craft Compelling Narratives.
  4. The Evolution of Typography: From Print to Digital and Beyond.
  5. Designing for Emotional Connection: How to Create Meaningful Brand Experiences.

Key Takeaways:

  1. The importance of empathy and understanding in design and branding.
  2. The need for designers to be adaptable and responsive to changing consumer behaviors and technologies.
  3. The power of storytelling in creating emotional connections with audiences.
  4. The importance of typography in setting the tone and personality of a brand.
  5. The role of design in driving social impact and positive change.

Attendees:

The conference attracted a diverse range of attendees, including designers, creatives, marketers, and business leaders from various industries and sectors. The event provided a unique opportunity for attendees to network, learn from industry experts, and gain insights into the latest trends and best practices in branding and design.

Overall, the Brand New Conference 2019 was a thought-provoking and inspiring event that showcased the latest developments in branding, design, and innovation.