Types of news lead
A news lead, also known as a lead or opening, is the opening sentence or paragraph of a news article that grabs the reader's attention and sets the tone for the rest of the story. There are several types of news leads, including:
- Inverted Pyramid: This is the most common type of news lead. It starts with the most important information, usually the who, what, where, and when of the story, and then provides more details in subsequent paragraphs.
- Hook: A hook is a attention-grabbing sentence or phrase that draws the reader in and makes them want to read more. It can be a surprising statistic, a quote, or a vivid description.
- Narrative Lead: This type of lead tells a story, often using descriptive language to paint a picture in the reader's mind. It can be used to set the scene for a feature story or to introduce a human interest piece.
- Question Lead: This type of lead asks a question that piques the reader's curiosity and encourages them to read on to find the answer.
- Statistical Lead: This type of lead uses a statistic or a series of statistics to grab the reader's attention and provide context for the story.
- Quote Lead: This type of lead uses a quote from a key source, such as an expert or a person affected by the story, to provide insight and perspective.
- Anecdotal Lead: This type of lead uses a personal story or anecdote to illustrate a larger point or issue.
- Descriptive Lead: This type of lead uses vivid and descriptive language to paint a picture in the reader's mind and set the scene for the story.
- Contrast Lead: This type of lead uses contrast to grab the reader's attention. For example, it might compare two different perspectives or outcomes.
- Surprise Lead: This type of lead uses surprise or shock value to grab the reader's attention. For example, it might reveal a surprising statistic or a unexpected twist.
- Story Lead: This type of lead tells a brief story that sets the scene for the rest of the article.
- Summary Lead: This type of lead provides a brief summary of the story, often including the main points and key details.
- Analytical Lead: This type of lead provides analysis or commentary on a particular issue or topic, often using data or expert opinions to support the argument.
- Perspective Lead: This type of lead provides a unique perspective or viewpoint on a particular issue or topic, often using quotes or anecdotes to illustrate the point.
- Timely Lead: This type of lead uses a timely or relevant event or issue to grab the reader's attention and provide context for the story.
These are just a few examples of the many types of news leads that exist. The key is to choose a lead that effectively grabs the reader's attention and sets the tone for the rest of the article.