Tiktok stats

Here are some interesting TikTok stats:

User Base:

• Over 1 billion active users worldwide (as of 2022)
• 50% of users are under the age of 24
• 70% of users are under the age of 34
• 44% of users are between 16 and 24 years old

Engagement:

• Users spend an average of 52 minutes per day on TikTok
• The average user creates 17.4 videos per month
• 55% of users use TikTok to discover new music
• 45% of users use TikTok to discover new fashion trends

Content:

• 60% of TikTok videos are 15 seconds or less
• 40% of TikTok videos are 16-60 seconds long
• 20% of TikTok videos are 1-3 minutes long
• 60% of TikTok videos are created using the app's built-in filters and effects

Monetization:

• TikTok has over 1 million creators who earn money through the app's Ad Revenue Sharing Program
• The average TikTok creator earns around $100-$1,000 per month
• Top TikTok creators can earn up to $100,000 per month

Influencer Marketing:

• 70% of TikTok users say they've made a purchase based on a recommendation from a creator
• 55% of TikTok users say they've discovered a new brand or product through the app
• 45% of TikTok users say they've increased their brand awareness through the app

Growth:

• TikTok has grown from 500 million users in 2018 to over 1 billion users in 2022
• TikTok's user base has grown by 50% in the past year
• TikTok is available in over 150 markets and in 30 languages

Revenue:

• TikTok's revenue is expected to reach $10 billion in 2022
• TikTok's revenue is expected to surpass $15 billion by 2025
• TikTok's revenue is primarily generated through advertising, with a smaller portion coming from e-commerce and other sources.

Note: These stats are subject to change and may not be up-to-date.