Social media marketing news
Here are some recent social media marketing news and updates:
- Facebook introduces new features to help small businesses: Facebook has introduced new features such as "Facebook Shop" and "Facebook Live" to help small businesses sell products and connect with customers. (Source: Facebook for Business)
- Facebook to launch "Facebook Dating" in the US: Facebook is launching its dating feature in the US, allowing users to create a separate dating profile and match with others. (Source: The Verge)
- Instagram introduces "Reels" feature: Instagram has introduced a new feature called "Reels" which allows users to create short videos similar to TikTok. (Source: Instagram)
- Instagram to launch "Instagram Live Rooms" feature: Instagram is launching a new feature called "Instagram Live Rooms" which allows up to four users to go live together. (Source: TechCrunch)
- Twitter introduces "Fleets" feature: Twitter has introduced a new feature called "Fleets" which allows users to post ephemeral tweets that disappear after 24 hours. (Source: Twitter)
- Twitter to launch "Twitter Spaces" feature: Twitter is launching a new feature called "Twitter Spaces" which allows users to create live audio conversations. (Source: The Verge)
TikTok
- TikTok reaches 1 billion active users: TikTok has reached 1 billion active users worldwide, making it one of the fastest-growing social media platforms. (Source: TikTok)
- TikTok introduces "Reaction" feature: TikTok has introduced a new feature called "Reaction" which allows users to react to videos with different emotions. (Source: TikTok)
- LinkedIn introduces "Video Stories" feature: LinkedIn has introduced a new feature called "Video Stories" which allows users to create short videos similar to Instagram Stories. (Source: LinkedIn)
- LinkedIn to launch "LinkedIn Live" feature: LinkedIn is launching a new feature called "LinkedIn Live" which allows users to broadcast live video to their network. (Source: TechCrunch)
Other News
- Social media usage increases during COVID-19 pandemic: A recent study found that social media usage has increased during the COVID-19 pandemic, with 70% of people using social media more frequently. (Source: Hootsuite)
- Influencer marketing to reach $15 billion by 2022: A recent report predicts that the influencer marketing industry will reach $15 billion by 2022, driven by the growth of social media and e-commerce. (Source: Influencer Marketing Hub)
These are just a few of the recent social media marketing news and updates. If you're interested in staying up-to-date with the latest social media news, I recommend following industry leaders and publications such as Social Media Examiner, Hootsuite, and AdWeek.