Russia 2018 brands winning the world cup shine #comments

Here are some of the top brands that won big during the 2018 FIFA World Cup in Russia:

Sponsorship Winners:

  1. Coca-Cola: As the official soft drink sponsor, Coca-Cola saw a significant increase in sales and brand visibility during the tournament.
  2. Visa: The official payment services sponsor of the World Cup, Visa reported a 30% increase in transactions during the tournament.
  3. Hyundai/Kia: The official automotive sponsor, Hyundai/Kia saw a significant boost in brand awareness and sales.
  4. Adidas: As the official match ball and apparel sponsor, Adidas reported a 20% increase in sales during the tournament.
  5. Budweiser: The official beer sponsor, Budweiser saw a significant increase in sales and brand visibility.

Marketing and Advertising Winners:

  1. Nike: Nike's "Dreams Do Come True" campaign featuring Cristiano Ronaldo and Kylian Mbappé was a huge hit, generating over 1 billion views on social media.
  2. Puma: Puma's "Unleash Your Beast" campaign featuring Mohamed Salah and other top players was well-received, generating significant buzz on social media.
  3. Reebok: Reebok's "Be More Human" campaign featuring David Beckham and other top players was a hit, generating over 500 million views on social media.
  4. Gatorade: Gatorade's "G to the Game" campaign featuring top players like Neymar and Harry Kane was well-received, generating significant buzz on social media.
  5. McDonald's: McDonald's "FIFA World Cup" campaign featuring Ronaldinho and other top players was a hit, generating over 1 billion views on social media.

Social Media Winners:

  1. FIFA: FIFA's official social media channels saw a significant increase in engagement, with over 3.5 billion views on YouTube and over 1.5 billion interactions on Facebook.
  2. Nike: Nike's social media channels saw a significant increase in engagement, with over 1.5 billion views on YouTube and over 1 billion interactions on Facebook.
  3. Adidas: Adidas' social media channels saw a significant increase in engagement, with over 1.2 billion views on YouTube and over 800 million interactions on Facebook.
  4. Coca-Cola: Coca-Cola's social media channels saw a significant increase in engagement, with over 1.1 billion views on YouTube and over 700 million interactions on Facebook.
  5. Visa: Visa's social media channels saw a significant increase in engagement, with over 900 million views on YouTube and over 600 million interactions on Facebook.

These are just a few examples of the top brands that won big during the 2018 FIFA World Cup in Russia. The tournament provided a massive platform for brands to increase their visibility, engagement, and sales.