Pr news
Here are some recent PR news and updates:
Industry News
- Edelman Acquires Digital Agency, Whistle: Edelman, a leading global communications agency, has acquired Whistle, a digital agency specializing in social media and influencer marketing. (Source: Adweek)
- Weber Shandwick Launches New Global Practice, Weber Shandwick Health: Weber Shandwick, a global communications agency, has launched a new global practice, Weber Shandwick Health, to provide healthcare communications services to clients. (Source: PR Newswire)
- Ketchum Acquires Digital Agency, The OutCast Agency: Ketchum, a global communications agency, has acquired The OutCast Agency, a digital agency specializing in social media, content creation, and influencer marketing. (Source: Adweek)
Awards and Recognition
- Burson-Marsteller Wins PRWeek's Global Agency of the Year Award: Burson-Marsteller, a global communications agency, has been named PRWeek's Global Agency of the Year for 2022. (Source: PRWeek)
- Edelman Wins Cannes Lions Grand Prix for Crisis Communications: Edelman, a global communications agency, has won the Cannes Lions Grand Prix for Crisis Communications for its work on the "Truth About Trade" campaign. (Source: Adweek)
- Ketchum Wins PRSA's Silver Anvil Award for Crisis Communications: Ketchum, a global communications agency, has won the PRSA's Silver Anvil Award for Crisis Communications for its work on the "United Airlines' Response to the Dr. Dao Incident" campaign. (Source: PRSA)
Trends and Insights
- The Rise of Virtual Events in PR: As the pandemic continues to impact in-person events, virtual events are becoming increasingly popular in the PR industry. (Source: PR News)
- The Importance of Diversity and Inclusion in PR: A recent survey by the PR Council found that 75% of PR professionals believe that diversity and inclusion are important for the industry's success. (Source: PR News)
- The Impact of AI on PR: A recent report by the Cision and the Holmes Report found that 60% of PR professionals believe that AI will have a significant impact on the industry in the next five years. (Source: Cision)
I hope you find these updates interesting and informative!