New product questionnaire sample
Here's a sample questionnaire for a new product:
Product Name: [Insert product name]
Introduction: Thank you for participating in this questionnaire! We are excited to introduce our new product, [Insert product name], and we would love to hear your thoughts on it. Your feedback will help us improve and refine the product to better meet your needs.
Section 1: Product Awareness
- How did you hear about our new product?
a) Social media b) Online advertisement c) Word of mouth d) Other (please specify)
- Have you ever used a product similar to [Insert product name] before?
a) Yes b) No
Section 2: Product Features
- How important is each of the following features to you when considering a product like [Insert product name]?
a) Ease of use b) Durability c) Price d) Design e) Other (please specify)
- How would you rate the following features of [Insert product name]?
a) Ease of use: [Scale: 1-5, where 1 is "very difficult" and 5 is "very easy"] b) Durability: [Scale: 1-5, where 1 is "very low" and 5 is "very high"] c) Price: [Scale: 1-5, where 1 is "too expensive" and 5 is "very affordable"] d) Design: [Scale: 1-5, where 1 is "unattractive" and 5 is "very attractive"]
Section 3: Product Benefits
- How likely are you to use [Insert product name] for the following purposes?
a) [Insert purpose 1] b) [Insert purpose 2] c) [Insert purpose 3] d) Other (please specify)
- How important is each of the following benefits to you when considering a product like [Insert product name]?
a) Convenience b) Cost savings c) Improved performance d) Other (please specify)
Section 4: Product Packaging and Branding
- How important is the packaging of [Insert product name] to you?
a) Very important b) Somewhat important c) Not very important d) Not at all important
- How do you feel about the branding of [Insert product name]?
a) I love it b) I like it c) It's okay d) I don't like it
Section 5: Additional Comments
Is there anything else you would like to share about [Insert product name] or any suggestions you have for improving it?
Thank you: Thank you for taking the time to participate in this questionnaire! Your feedback is invaluable to us, and we will use it to improve and refine our product.