New pepsi logo
You're referring to the recent redesign of the Pepsi logo!
In July 2022, PepsiCo unveiled a new logo for the brand, which marks the first major redesign in over 40 years. The updated logo features a more modern and simplified design, with a focus on the brand's iconic red and blue colors.
Here are some key changes:
- Simplified shape: The new logo features a more streamlined and geometric shape, with clean lines and a reduced number of curves.
- Dynamic typography: The logotype has been updated to a more dynamic and expressive font, with a custom-designed sans-serif typeface.
- Color palette: The logo retains the classic red and blue colors, but with a slightly darker and more vibrant tone.
- Iconic "P": The iconic "P" symbol, which has been a part of the Pepsi logo since the 1950s, has been retained and updated to match the new design.
The new logo is intended to appeal to a younger generation of consumers, while still honoring the brand's heritage and legacy. According to PepsiCo, the redesign is meant to evoke a sense of modernity, energy, and optimism.
What do you think of the new Pepsi logo? Do you like the changes or do you prefer the classic design?