New legacy logo
Exciting! A new logo for Legacy can be a great opportunity to refresh the brand's visual identity and make it more modern and appealing. Here's a potential concept for a new logo:
Logo Concept:
The new logo features a stylized letter "L" made up of interconnected nodes, representing the connections and relationships that are at the heart of Legacy's mission. The nodes are designed to resemble a network or a web, symbolizing the way that people and organizations come together to build a stronger, more resilient community.
Color Scheme:
The primary color of the logo is a deep blue (#212121), which represents trust, reliability, and stability. The secondary color is a bright, energetic orange (#FFC107), which represents creativity, enthusiasm, and passion. The orange accents add a pop of color and help to make the logo more dynamic and attention-grabbing.
Typography:
The custom typography is clean, modern, and highly legible. The font is a sans-serif font, which is easy to read and works well in a variety of contexts. The text "Legacy" is written in the primary blue color, with the tagline "Building a stronger community, one connection at a time" written in the secondary orange color.
Iconography:
The icon is a stylized representation of a node or a connection point, which is meant to evoke the idea of people and organizations coming together. The icon is simple, yet distinctive and memorable.
Logo Variations:
To ensure versatility, I've created a few logo variations that can be used in different contexts:
- A horizontal version of the logo, which is suitable for use on business cards, letterheads, and other print materials.
- A stacked version of the logo, which is ideal for use on merchandise, such as t-shirts and tote bags.
- A simplified icon-only version of the logo, which can be used as a social media avatar or a favicon.
- A reversed version of the logo, which can be used on dark or busy backgrounds.
Logo Rationale:
The new logo is designed to be modern, yet timeless. It's meant to evoke a sense of connection, community, and legacy, while also being easy to recognize and remember. The color scheme is bold and attention-grabbing, while the typography is clean and legible. The icon is simple and memorable, making it easy to use in a variety of contexts.
I hope you like the new logo concept!