New keyword planner
The new Keyword Planner!
Google Ads has recently rolled out a new version of the Keyword Planner, which offers some exciting features and improvements. Here's a rundown of what's new:
1. Simplified Interface: The new Keyword Planner has a cleaner and more intuitive design, making it easier to navigate and find the information you need.
2. Keyword Suggestions: The tool now provides more relevant and targeted keyword suggestions, based on your search history and ad campaigns.
3. Keyword Grouping: You can now group keywords by theme, location, or language, making it easier to organize and manage your keywords.
4. Keyword Filtering: The new Keyword Planner allows you to filter keywords by metrics such as search volume, competition, and cost-per-click (CPC).
5. Keyword Analysis: You can now analyze keywords by metrics such as search volume, impressions, clicks, and conversion rate.
6. Ad Group Ideas: The tool suggests ad group ideas based on your keywords, helping you to create more targeted and relevant ad groups.
7. Negative Keyword Suggestion: The new Keyword Planner suggests negative keywords to help you avoid irrelevant searches and reduce wasted ad spend.
8. Improved Mobile Optimization: The tool now provides more mobile-specific keyword suggestions and analysis, helping you to optimize your ads for mobile devices.
9. Enhanced Reporting: The new Keyword Planner offers more detailed and customizable reporting, allowing you to track your keyword performance and make data-driven decisions.
10. Integration with Google Ads Editor: The new Keyword Planner is now integrated with Google Ads Editor, making it easier to manage and edit your keywords across multiple campaigns.
Overall, the new Keyword Planner is designed to help you find more relevant and targeted keywords, optimize your ad campaigns, and improve your return on ad spend (ROAS). Give it a try and see how it can help you improve your Google Ads performance!