New collar
The "New Collar"!
The term "New Collar" refers to a new wave of workers in the technology and digital industries who are not necessarily traditional "blue-collar" or "white-collar" workers. Instead, they are often skilled professionals who work in emerging fields such as data science, artificial intelligence, cybersecurity, and cloud computing.
The term was coined by IBM CEO Ginni Rometty in 2015 to describe the shift in the workforce towards more technical and specialized roles. Rometty argued that the traditional distinction between blue-collar and white-collar workers was becoming less relevant, as many jobs now require a combination of technical skills and soft skills.
New Collar workers typically possess skills such as:
- Programming and coding
- Data analysis and visualization
- Cloud computing and infrastructure management
- Cybersecurity and threat analysis
- Artificial intelligence and machine learning
- Digital marketing and e-commerce
- User experience (UX) design and development
These workers often have a strong foundation in STEM fields (science, technology, engineering, and mathematics) and may have completed vocational training, online courses, or degree programs in their respective fields.
The New Collar movement is driven by the growing demand for skilled workers in the digital economy, as well as the need for companies to adapt to changing technologies and business models. As a result, many companies are rethinking their hiring strategies and training programs to attract and develop New Collar talent.
Some of the key benefits of the New Collar movement include:
- Increased diversity and inclusion in the tech industry
- Improved job prospects and career advancement opportunities
- Enhanced skills and knowledge in emerging technologies
- Greater flexibility and autonomy in work arrangements
- Better alignment with the needs of the digital economy
Overall, the New Collar movement represents a significant shift in the way we think about work, skills, and careers in the digital age.