Microsoft news publisher

Microsoft News Publisher is a program that allows news organizations to monetize their content through Microsoft's news aggregator, Microsoft News. Here are some key features and benefits of the program:

Features:

  1. Monetization: Microsoft News Publisher allows news organizations to earn revenue from their content through a programmatic ad platform.
  2. Content distribution: News organizations can distribute their content to Microsoft News, which is available on various Microsoft platforms, including Microsoft Edge, Bing, and Windows 10.
  3. Audience growth: By being part of Microsoft News, news organizations can reach a wider audience and increase their online presence.
  4. Data insights: Microsoft News Publisher provides news organizations with data insights on their audience engagement, helping them to refine their content strategy.
  5. Customization: News organizations can customize their content experience on Microsoft News, including the selection of articles, headlines, and images.

Benefits:

  1. Increased revenue: Microsoft News Publisher provides a new revenue stream for news organizations through programmatic advertising.
  2. Wider audience reach: By being part of Microsoft News, news organizations can reach a wider audience and increase their online presence.
  3. Improved content discovery: Microsoft News Publisher helps news organizations to increase the discoverability of their content, making it more likely to be seen by a wider audience.
  4. Enhanced data insights: The program provides news organizations with valuable data insights on their audience engagement, helping them to refine their content strategy.
  5. Streamlined content management: Microsoft News Publisher simplifies the process of managing and distributing content to multiple platforms.

Eligibility:

To be eligible for Microsoft News Publisher, news organizations must meet certain criteria, including:

  1. News organization: The organization must be a news organization, defined as a company that produces original news content.
  2. Content quality: The organization must produce high-quality, engaging, and relevant content.
  3. Compliance: The organization must comply with Microsoft's content guidelines and policies.

How to apply:

News organizations interested in applying for Microsoft News Publisher can visit the Microsoft News Publisher website and fill out an application form. The application process typically involves providing information about the organization, its content, and its audience. Microsoft's editorial team reviews the application and determines whether the organization is eligible to join the program.