Local seo news

Here are some recent local SEO news and updates:

  1. Google My Business Update: Google has updated its Google My Business (GMB) platform to allow businesses to add more detailed information about their products and services. This includes the ability to add product categories, attributes, and reviews.
  2. Local Pack Update: Google has updated its Local Pack results to show more detailed information about businesses, including their address, phone number, and hours of operation. The update also includes a new "Reviews" tab that shows the average rating and number of reviews for each business.
  3. Google Posts: Google has launched a new feature called Google Posts, which allows businesses to publish posts directly to their Google My Business listing. This feature is designed to help businesses share updates, promotions, and other information with their customers.
  4. Voice Search: A recent study by BrightLocal found that 58% of consumers use voice search to find local businesses, and 72% of those consumers use voice search to find businesses within a 5-mile radius. This highlights the importance of optimizing for voice search in local SEO.
  5. Google My Business Messaging: Google has launched a new messaging feature for Google My Business, which allows customers to send messages directly to businesses through their GMB listing. This feature is designed to help businesses communicate with customers more easily.
  6. Local SEO Trends: A recent survey by Moz found that the top local SEO trends for 2023 include:
    • Increased focus on voice search optimization
    • Improved mobile user experience
    • Increased use of Google My Business features
    • More emphasis on online reviews
    • Increased use of local SEO tools and software
  7. Google Algorithm Update: Google has launched a new algorithm update that is designed to improve the accuracy of local search results. The update is focused on improving the ranking of local businesses that have accurate and up-to-date information in their Google My Business listing.
  8. Local SEO Tools: A recent review by Search Engine Journal found that the top local SEO tools include:
    • Moz Local
    • BrightLocal
    • Yext
    • Whitespark
    • ReviewTrackers
  9. Google My Business Insights: Google has launched a new feature called Google My Business Insights, which provides businesses with insights and analytics about their GMB listing. This feature is designed to help businesses understand how their listing is performing and make data-driven decisions.
  10. Local SEO Best Practices: A recent article by Search Engine Land outlined the top local SEO best practices, including:
    • Claiming and verifying your Google My Business listing
    • Optimizing your GMB listing with accurate and up-to-date information
    • Building high-quality backlinks to your website
    • Creating and publishing high-quality content
    • Encouraging customers to leave online reviews

These are just a few of the recent local SEO news and updates. If you're interested in learning more, I recommend checking out the following resources: