How to create a new linkedin company page
Creating a new LinkedIn company page is a straightforward process that can help you establish your brand's presence on the platform and connect with potential customers, partners, and employees. Here's a step-by-step guide to create a new LinkedIn company page:
Prerequisites:
- You need a LinkedIn personal profile to create a company page.
- Your company must have a valid business email address.
Step 1: Log in to LinkedIn
Go to LinkedIn.com and log in to your personal profile using your email address and password.
Step 2: Click on "Work"
In the top navigation bar, click on the "Work" dropdown menu and select "Create a company page".
Step 3: Enter Company Information
Fill out the required fields to create your company page:
- Company name: Enter your company's name.
- Company type: Choose the type of company you have (e.g., Corporation, Non-profit, Small business).
- Industry: Select the industry your company operates in.
- Company size: Choose the number of employees your company has.
- Website: Enter your company's website URL.
- Description: Write a brief description of your company.
Step 4: Add a Profile Picture and Cover Photo
Upload a profile picture and cover photo that represent your company's brand. These images will appear on your company page and help attract visitors.
Step 5: Add a Company Overview
Write a detailed overview of your company, including your mission, products or services, and values. This will help visitors understand your company's purpose and what you do.
Step 6: Add Employees
Invite your employees to join your company page by sending them an invitation via email. You can also add employees manually by searching for their LinkedIn profiles and inviting them to join your company page.
Step 7: Customize Your Company Page
Customize your company page by adding:
- Products or Services: List your company's products or services.
- Specialties: List your company's specialties or areas of expertise.
- Locations: Add your company's locations.
- Jobs: Post job openings and attract potential candidates.
- Posts: Share updates, news, and announcements with your audience.
Step 8: Verify Your Company Page
To verify your company page, you'll need to confirm your company's email address. LinkedIn will send a verification email to the email address you provided. Click on the verification link to confirm your email address and complete the verification process.
Step 9: Engage with Your Audience
Once your company page is created and verified, start engaging with your audience by posting updates, responding to comments, and sharing relevant content.
That's it! By following these steps, you can create a new LinkedIn company page and start building your brand's presence on the platform.