Epson new logo

Epson has recently introduced a new logo, which was unveiled in 2020. The new logo is a significant departure from the company's previous logo, which featured a stylized letter "E" with a globe and a wing.

The new Epson logo is a more modern and minimalist design that features a stylized letter "E" with a subtle nod to the company's heritage. The logo is designed to be more versatile and adaptable for use across various platforms, including digital and print media.

Here are some key features of the new Epson logo:

1. Simplified design: The new logo is a more streamlined and simplified design compared to the previous logo. The letter "E" is now a single, bold stroke, which gives the logo a more modern and dynamic feel.
2. Heritage nod: The new logo still pays homage to Epson's heritage by incorporating a subtle nod to the company's original logo, which featured a globe and a wing. The new logo features a stylized element that resembles a wing, which is integrated into the letter "E".
3. Color scheme: The new logo features a bold and vibrant color scheme, with a primary color of blue and a secondary color of white. The blue color is a nod to Epson's heritage and is meant to evoke feelings of trust, reliability, and innovation.
4. Typography: The new logo features a custom-designed typography that is meant to be modern, clean, and easy to read. The font is designed to be versatile and adaptable for use across various platforms and languages.

Overall, the new Epson logo is a significant departure from the company's previous logo and is designed to be more modern, versatile, and adaptable for use in the digital age.