Ecommerce news india 2018
Here are some of the top ecommerce news stories in India for 2018:
- Flipkart-Walmart Deal: In May 2018, Walmart acquired a 77% stake in Flipkart, India's largest ecommerce company, for $16 billion. This deal marked a significant milestone in the Indian ecommerce industry.
- Amazon's Growth: Amazon continued to grow its presence in India, with its sales increasing by 20% year-on-year in 2018. The company also launched its food delivery service, Amazon Food, in several cities.
- Paytm's IPO: Paytm, one of India's largest digital payment platforms, filed for an initial public offering (IPO) in December 2018, seeking to raise up to $2.2 billion.
- Snapdeal's Revival: Snapdeal, another Indian ecommerce company, underwent a significant transformation in 2018, with new investors and a new CEO. The company also launched a new platform, Snapdeal 2.0, with a focus on small and medium-sized enterprises (SMEs).
- Ecommerce Regulations: The Indian government introduced new regulations for ecommerce companies in 2018, including rules on foreign direct investment (FDI) and data localization. These regulations aimed to promote domestic ecommerce and protect consumer interests.
- Growth of Online Grocery: Online grocery shopping continued to grow in popularity in India in 2018, with companies like BigBasket, Grofers, and Amazon Fresh expanding their services.
- Mergers and Acquisitions: There were several mergers and acquisitions in the Indian ecommerce space in 2018, including the acquisition of Jabong by Flipkart and the merger of ShopClues with Qyk.
- Ecommerce Enablers: Ecommerce enablers like logistics companies (e.g., Delhivery, Xpressbees) and payment gateways (e.g., PayU, CC Avenue) continued to play a crucial role in supporting the growth of Indian ecommerce.
- Digital Payments: Digital payments continued to grow in India in 2018, with the number of transactions increasing by 50% year-on-year. This growth was driven by the increasing adoption of mobile wallets and UPI (Unified Payments Interface).
- Ecommerce in Tier 2 and 3 Cities: Ecommerce companies began to focus on expanding their services to tier 2 and 3 cities in India, with companies like Flipkart and Amazon launching dedicated platforms for these regions.
Some of the key statistics from the Indian ecommerce industry in 2018 include:
- The Indian ecommerce market grew by 21% year-on-year in 2018, reaching a value of $38 billion.
- The number of online shoppers in India increased by 25% year-on-year in 2018, reaching 350 million.
- The average order value (AOV) in India increased by 15% year-on-year in 2018, reaching $25.
- The mobile commerce market in India grew by 30% year-on-year in 2018, reaching a value of $10 billion.
These statistics and news stories highlight the growth and evolution of the Indian ecommerce industry in 2018, with a focus on the key trends, players, and developments that shaped the market.