Display advertising news
Here are some recent advertising news stories:
1. Google's New Ad Format: "Responsive Search Ads"
Google has introduced a new ad format called "Responsive Search Ads" which allows advertisers to create ads with multiple headlines and descriptions that adapt to different screen sizes and devices. (Source: Search Engine Land)
2. Facebook's Ad Revenue Surpasses $70 Billion
Facebook's ad revenue has surpassed $70 billion for the first time, driven by the growth of its e-commerce and online shopping features. (Source: AdWeek)
3. Amazon's Ad Business Booms
Amazon's ad business has seen significant growth, with ad revenue increasing by 34% year-over-year to $14.1 billion in the third quarter. (Source: The Wall Street Journal)
4. YouTube's Ad Revenue Hits $15.1 Billion
YouTube's ad revenue has reached $15.1 billion, up 15% year-over-year, driven by the growth of its video ad formats and the increasing popularity of online video content. (Source: Variety)
5. TikTok's Ad Business Takes Off
TikTok's ad business has seen rapid growth, with ad revenue increasing by 500% year-over-year, driven by the platform's popularity among younger audiences. (Source: AdAge)
6. Google's AdSense Update: New Ad Formats and Features
Google has updated its AdSense platform with new ad formats and features, including a new "responsive ad" format and improved ad targeting options. (Source: Search Engine Land)
7. Snapchat's Ad Revenue Surpasses $1 Billion
Snapchat's ad revenue has surpassed $1 billion, driven by the growth of its e-commerce and online shopping features. (Source: AdWeek)
8. Apple's Ad Business Grows
Apple's ad business has seen significant growth, with ad revenue increasing by 20% year-over-year, driven by the growth of its Apple News and Apple Podcasts platforms. (Source: The Information)
9. Microsoft's Ad Business Grows
Microsoft's ad business has seen significant growth, with ad revenue increasing by 15% year-over-year, driven by the growth of its Bing search engine and Microsoft Advertising platform. (Source: AdExchanger)
10. The Rise of Voice Ads
Voice ads are becoming increasingly popular, with 70% of consumers saying they are more likely to engage with a brand that uses voice ads. (Source: AdWeek)
These are just a few of the latest advertising news stories. If you'd like to stay up-to-date with the latest news and trends in the advertising industry, I'd be happy to help you with that!