Digital marketing news &

Here are some recent digital marketing news and updates:

Google Updates

• Google has announced that it will start using a new algorithm to rank websites based on their mobile-friendliness. This update is expected to impact 40% of search queries. (Source: Search Engine Land)
• Google has also announced that it will start using a new algorithm to rank websites based on their page speed. This update is expected to impact 20% of search queries. (Source: Search Engine Land)

Social Media

• Facebook has announced that it will start using a new algorithm to prioritize content from friends and family over content from businesses and media outlets. (Source: The Verge)
• Instagram has announced that it will start allowing users to share their stories with their followers. (Source: Adweek)
• Twitter has announced that it will start allowing users to edit their tweets after they have been posted. (Source: The Verge)

SEO

• Google has announced that it will start using a new algorithm to rank websites based on their expertise, authoritativeness, and trustworthiness (E-A-T). (Source: Search Engine Land)
• Google has also announced that it will start using a new algorithm to rank websites based on their content quality and relevance. (Source: Search Engine Land)

Email Marketing

• Email marketing platform Mailchimp has announced that it will start offering a new feature that allows users to create and send personalized emails to their subscribers. (Source: Marketing Land)
• Email marketing platform Constant Contact has announced that it will start offering a new feature that allows users to create and send automated emails to their subscribers. (Source: Marketing Land)

Content Marketing

• Content marketing platform HubSpot has announced that it will start offering a new feature that allows users to create and publish content on their website. (Source: Marketing Land)
• Content marketing platform Contently has announced that it will start offering a new feature that allows users to create and publish content on their website. (Source: Marketing Land)

Influencer Marketing

• Influencer marketing platform AspireIQ has announced that it will start offering a new feature that allows users to discover and connect with influencers in their niche. (Source: Marketing Land)
• Influencer marketing platform Upfluence has announced that it will start offering a new feature that allows users to create and manage influencer campaigns. (Source: Marketing Land)

Artificial Intelligence

• Artificial intelligence platform Salesforce has announced that it will start offering a new feature that allows users to use AI to personalize their marketing campaigns. (Source: Marketing Land)
• Artificial intelligence platform HubSpot has announced that it will start offering a new feature that allows users to use AI to analyze their marketing data. (Source: Marketing Land)

Data and Analytics

• Data analytics platform Google Analytics has announced that it will start offering a new feature that allows users to track their website's user behavior. (Source: Search Engine Land)
• Data analytics platform Mixpanel has announced that it will start offering a new feature that allows users to track their website's user behavior. (Source: Marketing Land)

Advertising

• Google has announced that it will start offering a new feature that allows users to create and manage their own ad campaigns. (Source: Search Engine Land)
• Facebook has announced that it will start offering a new feature that allows users to create and manage their own ad campaigns. (Source: Adweek)

E-commerce

• E-commerce platform Shopify has announced that it will start offering a new feature that allows users to create and manage their own online stores. (Source: Marketing Land)
• E-commerce platform BigCommerce has announced that it will start offering a new feature that allows users to create and manage their own online stores. (Source: Marketing Land)