Dettol new mum program

The Dettol New Mum Program is a initiative by Reckitt Benckiser, the manufacturer of Dettol, to support new mothers in India. The program aims to provide new mothers with essential information, guidance, and support during the critical period of motherhood.

The program was launched in 2019 and is designed to address the unique challenges faced by new mothers in India, including lack of knowledge about childcare, hygiene, and health. The program is available in multiple languages, including Hindi, English, and regional languages.

Here are some of the key features of the Dettol New Mum Program:

  1. Expert Advice: The program provides expert advice and guidance on various aspects of motherhood, including breastfeeding, baby care, and hygiene.
  2. Health and Hygiene Tips: The program offers tips and advice on maintaining good health and hygiene during pregnancy, childbirth, and postpartum period.
  3. Breastfeeding Support: The program provides support and guidance on breastfeeding, including tips on latching, positioning, and overcoming common challenges.
  4. Baby Care Tips: The program offers tips and advice on caring for a newborn, including bathing, dressing, and feeding.
  5. Mental Health Support: The program acknowledges the emotional challenges faced by new mothers and provides support and guidance on managing stress, anxiety, and depression.
  6. Community Support: The program connects new mothers with a community of peers who are going through similar experiences, providing a sense of support and camaraderie.
  7. Resources and Tools: The program provides access to a range of resources and tools, including videos, articles, and infographics, to help new mothers navigate the challenges of motherhood.

The Dettol New Mum Program is available through various channels, including:

  1. Website: The program's website (www.dettolnewmum.com) provides access to expert advice, health and hygiene tips, and resources and tools.
  2. Mobile App: The program's mobile app (available for Android and iOS devices) offers a range of features, including expert advice, health and hygiene tips, and a community forum.
  3. Social Media: The program is active on social media platforms, including Facebook, Twitter, and Instagram, and provides regular updates, tips, and advice to new mothers.
  4. Hotline: The program offers a hotline service, where new mothers can speak to experts and get personalized advice and support.

Overall, the Dettol New Mum Program is a valuable resource for new mothers in India, providing essential information, guidance, and support during the critical period of motherhood.