Criteo news
Here are some recent news and updates from Criteo:
Recent News
- Criteo Acquires HookLogic: In February 2023, Criteo announced the acquisition of HookLogic, a leading provider of influencer marketing and sponsored content solutions. This acquisition expands Criteo's capabilities in the influencer marketing space.
- Criteo Launches Criteo Audience Match: In January 2023, Criteo launched Criteo Audience Match, a new solution that enables advertisers to target specific audiences across the open internet, including desktop, mobile, and connected TV.
- Criteo Partners with Google Cloud: In December 2022, Criteo announced a partnership with Google Cloud to integrate Criteo's machine learning capabilities with Google Cloud's data analytics and AI technologies.
Industry Recognition
- Criteo Named a Leader in the Gartner Magic Quadrant: In November 2022, Criteo was named a Leader in the Gartner Magic Quadrant for Digital Marketing Analytics for the 12th consecutive year.
- Criteo Wins AdExchanger Award: In October 2022, Criteo won the AdExchanger Award for Best Ad Tech Company.
Product Updates
- Criteo Launches Criteo Retail Media: In September 2022, Criteo launched Criteo Retail Media, a new solution that enables retailers to manage their own retail media networks and connect with customers across the open internet.
- Criteo Enhances Criteo Dynamic Retargeting: In August 2022, Criteo enhanced its Criteo Dynamic Retargeting solution with new features, including the ability to target users based on their purchase behavior and preferences.
Executive Moves
- Criteo Appoints New CEO: In July 2022, Criteo appointed Megan Clarken as its new CEO, replacing Eric Eichmann, who became the company's Executive Chairman.
- Criteo Appoints New CMO: In June 2022, Criteo appointed a new Chief Marketing Officer, responsible for leading the company's global marketing efforts.
These are just a few of the recent news and updates from Criteo. If you're interested in learning more, I can provide you with additional information or help you find specific articles or press releases.