Create new facebook pixel

Here's a step-by-step guide to creating a new Facebook pixel:

Prerequisites:

1. You need a Facebook Ads account.
2. You need to have a website or a landing page where you want to track conversions.

Step 1: Log in to your Facebook Ads account

Go to facebook.com/adsmanager and log in to your Facebook Ads account.

Step 2: Click on "Pixels"

In the top navigation menu, click on "Pixels" from the dropdown menu.

Step 3: Click on "Create a Pixel"

Click on the "Create a Pixel" button.

Step 4: Enter Pixel Name and Website URL

Enter a name for your pixel (e.g., "My Website Pixel") and enter the URL of your website.

Step 5: Choose Pixel Type

Choose the type of pixel you want to create:

• Web Pixel: For tracking website conversions, such as purchases, sign-ups, or lead generation.
• Mobile App Pixel: For tracking mobile app conversions, such as in-app purchases or installs.
• Server-to-Server Pixel: For tracking conversions on your server-side, such as API calls or server-side events.

Step 6: Set Up Pixel

Choose how you want to set up your pixel:

• Automatic: Facebook will automatically detect and set up your pixel on your website.
• Manual: You'll need to manually add the pixel code to your website.

Step 7: Add Pixel Code to Your Website

If you chose "Manual" in Step 6, you'll need to add the pixel code to your website. You can do this by:

• Copying and pasting the code into the section of your website's HTML.
• Using a plugin or tag manager to add the code to your website.

Step 8: Verify Pixel

Verify your pixel by clicking on the "Verify" button. Facebook will check if the pixel is installed correctly on your website.

Step 9: Set Up Conversion Tracking

Set up conversion tracking by creating a conversion event. This will help you track specific actions on your website, such as purchases or sign-ups.

Step 10: Save Pixel

Save your pixel by clicking on the "Save" button.

That's it! You've successfully created a new Facebook pixel.

Tips and Best Practices:

• Make sure to add the pixel code to every page of your website.
• Use the same pixel for all your Facebook Ads campaigns.
• Verify your pixel regularly to ensure it's installed correctly.
• Set up conversion tracking to track specific actions on your website.
• Use the Facebook Pixel Helper tool to troubleshoot any issues with your pixel.