Chelsea new crest

You're referring to the new crest of Chelsea Football Club!

In July 2021, Chelsea FC unveiled a new crest, which is a modernized version of the club's traditional crest. The new design retains the iconic blue and white colors of the club, while incorporating a more streamlined and minimalist approach.

Here are some key features of the new crest:

  1. Simplified design: The new crest features a more simplified and modern design, with clean lines and a reduced number of elements.
  2. Blue and white colors: The crest retains the traditional blue and white colors of the club, with the blue representing the team's history and the white representing the fans.
  3. CFC initials: The crest features the initials "CFC" in a bold, modern font, paying homage to the club's nickname "The Blues".
  4. Shield shape: The crest is shaped like a shield, which is a nod to the club's rich history and tradition.
  5. No lions: Unlike the previous crest, the new design does not feature lions, which were a symbol of the club's founder, Henry Augustus Mears.

The new crest was designed to be more versatile and adaptable for use across various platforms, including merchandise, social media, and digital media. The design was created in collaboration with the club's fans and stakeholders, and is intended to represent the values and spirit of Chelsea FC.

What do you think of the new crest?