Baker hughes new logo
Baker Hughes, a leading oilfield services company, unveiled a new logo in 2020 as part of its rebranding efforts. The new logo is designed to reflect the company's evolution and its commitment to innovation, technology, and sustainability.
Here are some key features of the new Baker Hughes logo:
- Simplified design: The new logo features a simplified, modern design that is more streamlined and easy to recognize.
- Circle and arrow: The logo consists of a circle with an arrow pointing upwards, symbolizing the company's focus on upward momentum and progress.
- Color scheme: The primary color is a deep blue (#032B44), which represents trust, reliability, and expertise. The secondary color is a bright orange (#FFC107), which represents innovation, energy, and excitement.
- Typography: The custom-designed typography is clean, modern, and highly legible, with a bold and confident feel.
- Iconography: The arrow element in the logo is designed to evoke a sense of movement and forward thinking, reflecting the company's commitment to innovation and progress.
The new logo is intended to be versatile and adaptable, with various design iterations and color schemes available for different applications, such as digital media, print materials, and merchandise.
Overall, the new Baker Hughes logo is designed to reflect the company's values, mission, and brand identity, while also conveying a sense of modernity, innovation, and forward thinking.