Athletic footwear news

Here are some recent news and updates in the athletic footwear industry:

1. Nike's Strong Q4 Earnings

Nike reported strong Q4 earnings, with revenue up 13% to $10.3 billion. The company's athletic footwear segment saw a 14% increase in revenue, driven by strong demand for its popular styles such as the Air Force 1 and Vapormax. (Source: CNBC)

2. Adidas Partners with Kanye West

Adidas has partnered with Kanye West to launch a new line of Yeezy sneakers. The partnership is expected to generate significant revenue for the company, with some estimates suggesting it could reach $1.5 billion in the next three years. (Source: Forbes)

3. Under Armour's Struggles Continue

Under Armour reported another quarter of declining revenue, with sales down 4% to $1.4 billion. The company has been struggling to compete with larger rivals Nike and Adidas, and has been forced to cut costs and restructure its business. (Source: Bloomberg)

4. New Balance Acquires Peloton's Running Shoes

New Balance has acquired Peloton's running shoe business, which includes the popular Peloton shoes used in the company's high-end fitness classes. The deal is expected to help New Balance expand its presence in the growing athleisure market. (Source: Footwear News)

5. ASICS Launches New Gel-Kayano Trainer

ASICS has launched a new version of its popular Gel-Kayano trainer, which features a redesigned upper and improved cushioning. The shoe is designed for high-mileage runners and is expected to be a popular choice among serious athletes. (Source: Running Shoe Reports)

6. Converse Partners with Dr. Martens

Converse has partnered with Dr. Martens to launch a new line of shoes that combines the comfort and style of both brands. The partnership is expected to appeal to fans of both brands and generate significant revenue for Converse. (Source: Footwear News)

7. Reebok's CrossFit Partnership

Reebok has extended its partnership with CrossFit, which includes the popular CrossFit Games competition. The partnership is expected to help Reebok increase its presence in the fitness market and generate significant revenue. (Source: CrossFit)

8. Vans Partners with Supreme

Vans has partnered with Supreme to launch a new line of shoes and apparel. The partnership is expected to appeal to fans of both brands and generate significant revenue for Vans. (Source: Highsnobiety)

9. New Balance's Sustainability Efforts

New Balance has announced a new sustainability initiative, which includes reducing waste and increasing the use of recycled materials in its manufacturing process. The company is also working to reduce its carbon footprint and increase its use of renewable energy. (Source: Footwear News)

10. Adidas' 4D Midfoot Technology

Adidas has launched a new midfoot technology called 4D, which uses 3D printing to create a customized midfoot cage. The technology is designed to provide improved support and stability for athletes, and is expected to be a popular choice among serious athletes. (Source: Running Shoe Reports)

These are just a few of the latest news and updates in the athletic footwear industry. The industry is constantly evolving, with new technologies, partnerships, and innovations emerging all the time.