Adsense new policy
Google AdSense has introduced several new policies and updates over the years to ensure a better user experience and to prevent abuse. Here are some of the recent changes:
- New AdSense Policy: In 2020, Google introduced a new AdSense policy that focuses on improving the user experience, reducing clutter, and promoting high-quality content. The policy emphasizes the importance of providing value to users and encourages publishers to create engaging, relevant, and useful content.
- Ad Placement Guidelines: AdSense has updated its ad placement guidelines to ensure that ads are displayed in a way that is respectful to users and doesn't disrupt their browsing experience. The guidelines emphasize the importance of placing ads in a way that is consistent with the content and is not misleading or deceptive.
- Ad Density Guidelines: AdSense has introduced ad density guidelines to ensure that ads are not overwhelming or cluttering the user experience. The guidelines recommend a maximum of 3 ads above the fold and a maximum of 5 ads per page.
- Content Quality Guidelines: AdSense has updated its content quality guidelines to emphasize the importance of high-quality, relevant, and useful content. The guidelines encourage publishers to create content that is engaging, informative, and provides value to users.
- AdSense Policy on Native Ads: AdSense has introduced a new policy on native ads, which requires publishers to clearly label and disclose native ads as sponsored content.
- AdSense Policy on Pop-Ups and Interstitials: AdSense has updated its policy on pop-ups and interstitials, which prohibits the use of these types of ads that disrupt the user experience or are designed to trick users into clicking on them.
- AdSense Policy on Ad Blockers: AdSense has introduced a new policy on ad blockers, which prohibits the use of ad blockers that are designed to circumvent AdSense's policies or terms of service.
- AdSense Policy on Cookieless Tracking: AdSense has updated its policy on cookieless tracking, which requires publishers to comply with the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) when using cookieless tracking technologies.
- AdSense Policy on Ad Targeting: AdSense has introduced a new policy on ad targeting, which requires publishers to comply with the EU's ePrivacy Directive and the California Consumer Privacy Act (CCPA) when targeting ads to users based on their interests, behaviors, or demographics.
- AdSense Policy on Ad Rotation: AdSense has updated its policy on ad rotation, which requires publishers to rotate ads regularly to ensure that users see a variety of ads and to prevent ad fatigue.
These are just some of the recent changes to AdSense's policies and guidelines. It's essential for publishers to stay up-to-date with these changes to ensure compliance and to avoid any potential issues with their AdSense accounts.