In 2015 three brand new cars, millions of cash prizes and airtime worth millions were given away to lucky consumers across the nation, in the Mamador ‘Cook and Cruise Promo’.
This year however, the brand has decided to focus on enhancing the cooking experience of its consumers. While there will be loads of prizes such as, Chest freezers, double door refrigerators, cookers, deep fryers among other kitchen utensils. Three lucky consumers will win a complete kitchen makeover worth during the promo.
Speaking at a media briefing in Lagos, Category Marketing Manager, Chioma Mbanugo, said that Mamador is a health conscious brand that focuses on heart health and as such seeks to provide its consumers with the highest quality.
Mbanugo said: “We believe that consumers should enjoy their meals without any worries, the heart is essential to us as humans and we can also agree that our kitchen and its utensils also play an important role in ensuring healthy living. So what better way to reward our loyal consumer than to further enhance their cooking experience and encourage them to make more healthy and tasty meals.
To enter into the promo, consumers are required to buy the Mamador 2.5 litre or 3.5 litre cooking oil specially marked with promotion message/label, which includes a scratch panel, following the instructions stated on the label. The consumers will accumulate stars towards the raffle draw some consumers will also win Instant Airtime.
There will be monthly E-raffle draws where winners will emerge including the grand prizewinners of the Kitchen Makeovers. The promotion is open to all consumers across the country and winners can redeem their prizes at designated locations closest them.
In his remarks, Sales Director, PZ Wilmar, Ipsit Chakrabarti, said that PZ Wilmar through its premium brands such as Mamador, remains committed to providing great quality, healthy cooking oil for Nigerian families.
“This promotion as it extends to all markets and stores across Nigeria, is also an extension of that commitment, we want ensure that our consumers do not just enjoy healthy and tasty meals but they also enjoy the process of making them as well”, he added.
He encouraged consumers to buy as many as possible to increase their chances of becoming winners in the promo.
Source: The Guardian