Crosby p b 1979 quality is free mcgraw hill new york
A classic!
The book you're referring to is "Quality is Free" by Philip Crosby, published in 1979 by McGraw-Hill in New York.
Philip Crosby was a well-known American quality management expert and author. In this book, he presents his philosophy on quality management, which emphasizes the importance of quality as a key factor in business success. The book's title, "Quality is Free," refers to the idea that the cost of quality is actually zero, as it is a fundamental aspect of doing business correctly.
In the book, Crosby outlines his "Four Absolutes" of quality management:
- Quality is the responsibility of every individual in the organization.
- Quality is measured and reported.
- Quality costs are tracked and reported.
- Quality is a continuous process.
Crosby also introduces the concept of "zero defects," which means that every product or service should be perfect, with no defects or errors. He argues that achieving zero defects requires a cultural shift within an organization, where quality is prioritized and everyone is responsible for ensuring it.
"Quality is Free" has been widely read and influential in the field of quality management, and its principles are still relevant today.