Carat news
Carat News! Here are some recent updates and news related to Carat:
Carat's Acquisition by WPP
In 2020, Carat, a global media agency, was acquired by WPP, a multinational advertising and public relations company. This acquisition aimed to strengthen WPP's position in the media and marketing industry.
Carat's Global Media Network
Carat operates a global media network with over 5,000 employees across 70 countries. The agency provides media planning, buying, and optimization services to its clients across various industries.
Carat's Focus on Digital Media
Carat has been investing heavily in digital media, including programmatic buying, data analytics, and social media marketing. The agency has developed a range of digital solutions, such as Carat Ignition, a programmatic buying platform, and Carat Insights, a data analytics tool.
Carat's Awards and Recognition
Carat has received numerous awards and recognition for its work, including:
- Cannes Lions: Carat won several awards at the 2020 Cannes Lions International Festival of Creativity, including a Grand Prix in the Media category.
- Adweek: Carat was named one of the top 10 media agencies in Adweek's 2020 Media Agency of the Year report.
- Campaign: Carat was recognized as one of the top 10 media agencies in Campaign's 2020 Global Media Agency of the Year report.
Carat's Thought Leadership
Carat is known for its thought leadership in the media and marketing industry. The agency publishes regular reports and research papers on topics such as media consumption, consumer behavior, and marketing trends.
Carat's Client Roster
Carat works with a range of clients across various industries, including:
- Procter & Gamble
- Coca-Cola
- Unilever
- L'Oréal
- Nestle
- and many more.
These are just a few updates and news related to Carat. If you're looking for more information, feel free to ask!